Michigan, Let’s Talk!

1401022Michigan-01By Justin Wilk

During this heated election season, the issue of education funding has moved to the forefront of many races. This battle is particularly contentious in Michigan where, depending on who you ask, education funding has either increased, decreased or done both under Governor Rick Snyder.

Nevertheless, Michigan school districts have worked hard to adjust to the reality of ongoing budget deficits. But with so much conflicting information being circulated, are they equipped to deal with their trust deficits? If the narrative of a dysfunctional and poorly managed school system takes hold, the public will begin seeking alternative solutions that promise better education outcomes.

The survival of the public school system depends on district leaders’ ability to make transformative changes with the support of their communities.

This requires a 21st century solution that empowers staff, students, parents and community members to become active participants and problem-solvers in their districts. And K12 Insight has been working with our Michigan clients to bridge the trust gap.

K12 Insight’s communication initiative, Let’s Talk!, empowers district leadership to engage in substantive, meaningful dialogues with their constituents. Let’s Talk! not only helps districts enrich their communications with parents, teachers, staff members and community members, it also helps districts work smarter — not harder — to address important issues before they go viral.

Imagine a scenario where a concerned citizen contacts the district regarding a specific issue. That submission is immediately routed to the relevant department, which leads to a personal response from the appropriate administrator.

As an outlet for ideas, concerns, questions and praise, Let’s Talk! brings more people into the conversation, neutralizing the ability of the vocal few to drive the narrative.

Whether you are a large or a small district, facing budget constraints or facilities expansion, Let’s Talk! allows you to make the changes necessary to improve your district culture.


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